Offensive marketing or how to make your competitors followers
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| Format: | Unknown |
| Published: |
London
Cassell
1972
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xii, 308 p. 22 cm |
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| Bibliography: | Includes bibliographical references. |
| ISBN: | 030493772X |
Offensive marketing or how to make your competitors followers 
Marketing plans how to prepare them, how to profit from them