Modern marketing strategy.

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Bibliographic Details
Main Author: Bursk, Edward Collins 1907- (ed)
Other Authors: Chapman, John F. (joint ed)
Format: Book
Published: Cambridge Harvard University Press 1964
Series:The Business administrator
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xix, 360 p. illus. 24 cm
Bibliography:Bibliographical footnotes
ISBN:T000008930