Marketing strategic foundations

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Bibliographic Details
Main Author:	Busch, Paul S
Other Authors:	Houston, Michael J
Format:	Unknown
Published:	Homewood, Ill. R.D. Irwin 1985
Series:	The Irwin series in marketing
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0256028435
090	0	0	\|a HF5415 \|b .B7765 1985
100	1	#	\|a Busch, Paul S
245	1	1	\|a Marketing \|b strategic foundations \|c Paul S. Busch, Michael J. Houston
260	#	#	\|a Homewood, Ill. \|b R.D. Irwin \|c 1985
300	#	#	\|a xxii, 881, 22 p., [8] p. of plates \|b ill. (some col.) \|c 24 cm
490	1	#	\|a The Irwin series in marketing
504	#	#	\|a Includes bibliographies and indexes.
650	#	0	\|a Marketing
700	1	#	\|a Houston, Michael J
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=31971
964	#	#	\|c BOK \|d 01
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