Marketing strategic foundations
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| Main Author: | |
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| Other Authors: | |
| Format: | Unknown |
| Published: |
Homewood, Ill.
R.D. Irwin
1985
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| Series: | The Irwin series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxii, 881, 22 p., [8] p. of plates ill. (some col.) 24 cm |
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| Bibliography: | Includes bibliographies and indexes. |
| ISBN: | 0256028435 |
FOUNDATIONS OF MARKETING 
Foundation Marketing 
Foundations of marketing