Marketing in action a reader

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Bibliographic Details
Other Authors: Cox, Keith Kohn, Blair, Edward 1923-
Format: Unknown
Published: Englewood Cliffs, N.J. Prentice Hall 1989
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Online Access:Click Here to View Status and Holdings.
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001 wils-31968
020 # # |a 0135601371 
090 0 0 |a HF5415  |b .M29936 1989 
245 1 1 |a Marketing in action  |b a reader  |c Keith K. Cox, Ed A. Blair 
260 # # |a Englewood Cliffs, N.J.  |b Prentice Hall  |c 1989 
300 # # |a xii, 228 p.  |b ill.  |c 24 cm 
500 # # |a Articles originally published 1975-1988. 
650 # 0 |a Marketing 
700 1 # |a Cox, Keith Kohn 
700 # # |a Blair, Edward  |c 1923- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=31968 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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