Marketing and the behavioral sciences selected readings

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Bibliographic Details
Main Author: Bliss, Perry (ed)
Format: Unknown
Published: Boston Allyn and Bacon 1967
Edition:2d ed
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Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415  |b .B47 1967 
100 1 # |a Bliss, Perry  |e ed 
245 1 1 |a Marketing and the behavioral sciences  |b selected readings 
250 # # |a 2d ed 
260 # # |a Boston  |b Allyn and Bacon  |c 1967 
300 # # |a x, 614 p.  |b illus.  |c 22 cm 
504 # # |a Includes bibliographical references. 
650 # 0 |a Marketing  |x Addresses, essays, lectures 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=31949 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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