Customer loyalty programmes and clubs
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Aldershot, England Burlington, VT
Gower
2002
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Edition: | 2nd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Rev. ed. of: Customer clubs and loyalty programmes, 1998 |
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Physical Description: | xiv, 206 p. ill. 25 cm |
Bibliography: | Includes bibliographical references (p. [191]-201) and index |
ISBN: | 0566084511 |