Case book
E-Commerce: business, technology, society. provides an overview of the current and next generation of E-commerce. The book emphasizes the three major driving forces behind E-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in ev...
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Unknown |
| Language: | English |
| Published: |
Boston
Pearson/Addison Wesley
2005
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 100 | 1 | # | |a Laudon, Kenneth C. |c 1944- |e author |
| 245 | 1 | 0 | |a Case book |c Kenneth C. Laudon, Carol Guercio Traver |
| 264 | # | 1 | |a Boston |b Pearson/Addison Wesley |c 2005 |
| 300 | # | # | |a viii, 104 pages |c 23 cm |
| 336 | # | # | |a text |2 rdacontent |
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| 338 | # | # | |a volume |2 rdacarrier |
| 500 | # | # | |a Accompanies "E-commerce : business, technology, society" |
| 520 | # | # | |a E-Commerce: business, technology, society. provides an overview of the current and next generation of E-commerce. The book emphasizes the three major driving forces behind E-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding E-commerce. The result is a complete treatment of a very diverse subject that is aimed specifically at readers interested in business concepts, IS/IT developments, and computer science applications. |
| 650 | # | 0 | |a Information technology |
| 650 | # | 0 | |a Internet marketing |
| 650 | # | 0 | |a Electronic commerce |
| 700 | 1 | # | |a Traver, Carol Guercio |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=318847 |
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E-commerce business, technology, society