Scaling procedures issues and applications

Scaling procedures issues and applications

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Bibliographic Details
Main Author:	Netemeyer, Richard G. 1956-
Other Authors:	Bearden, William O. 1945-, Sharma, Subhash
Format:	Book
Published:	Thousand Oaks, Calif. Sage Publications 2003
Subjects:	Scaling (Social sciences)
Online Access:	Click Here to View Status and Holdings.
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