Scaling procedures issues and applications

Scaling procedures issues and applications

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Bibliographic Details
Main Author: Netemeyer, Richard G. 1956-
Other Authors: Bearden, William O. 1945-, Sharma, Subhash
Format: Unknown
Published: Thousand Oaks, Calif. Sage Publications 2003
Subjects:
Scaling (Social sciences)
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiv, 203 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 187-194) and index
ISBN:0761920269 (C)
0761920277 (P)

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