ELECTRONIC COMMERCE

Electronic Commerce: The Second Wave describes how the landscape of online commerce is changing and evolving. With balanced coverage of both the technological and the strategic aspects of successful e-commerce, readers are able to tackle the real-world business cases included in each chapter. Reflec...

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Bibliographic Details
Main Author: Schneider, Gary P. 1952- (Author)
Format: Book
Language:English
Published: New York Thomson Learning 2004
©2004
Edition:FIFTH ANNUAL EDITION
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