Marketing contemporary dimensions
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Other Authors: | , , |
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Format: | Book |
Published: |
Boston
Houghton Mifflin
1980
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Edition: | 2d ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xii, 399 p. ill. 24 cm |
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Bibliography: | Includes bibliographical references. |
ISBN: | 0395285003 |