Global marketing and advertising, understanding cultural paradoxes

Saved in:

Bibliographic Details
Main Author:	Mooij, Marieke de
Format:	Unknown
Published:	London Sage publications international educational and professional pub 1997
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-317984
020	#	#	\|a 0803959699
020	#	#	\|a 0803959702
090	0	0	\|a HF5415 .127 .M66 1997
100	1	#	\|a Mooij, Marieke de
245	1	1	\|a Global marketing and advertising, understanding cultural paradoxes \|c Marieke de Mooij
260	#	#	\|a London \|b Sage publications international educational and professional pub \|c 1997
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=317984
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|