Doing research projects in marketing, management and consumer research

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Bibliographic Details
Main Author: Hacklley, Chris
Format: Book
Language:English
Published: London Routledge Taylor & Francis Group 2003
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 041526894X 
041 # # |a eng 
090 0 0 |a HD30.4  |b .H28 2003 
100 1 # |a Hacklley, Chris 
245 1 1 |a Doing research projects in marketing, management and consumer research  |c by Chris Hackley. 
260 # # |a London  |b Routledge Taylor & Francis Group  |c 2003 
300 # # |a viii, 210 p.  |c 24 cm 
504 # # |a Includes bibliographical references (p. [196]-205) and index 
650 # 0 |a Management  |x Research 
650 # 0 |a Marketing research 
650 # 0 |a Consumers  |x Research 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=317890 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam