Business market management understanding, creating, and delivering value

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Bibliographic Details
Main Author:	Anderson, James C. 1953-
Other Authors:	Narus, James A
Format:	Unknown
Published:	Upper Saddle River, N.J. Pearson Prentice Hall 2004
Edition:	2nd ed
Subjects:	Industrial marketing
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0130451878 (alk. paper)
090	0	0	\|a HF5415.1263 \|b .A53 2004
100	1	#	\|a Anderson, James C. \|c 1953-
245	1	1	\|a Business market management \|b understanding, creating, and delivering value \|c James C. Anderson, James A. Narus
250	#	#	\|a 2nd ed
260	#	#	\|a Upper Saddle River, N.J. \|b Pearson Prentice Hall \|c 2004
300	#	#	\|a xx, 460 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Industrial marketing
700	1	#	\|a Narus, James A
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=317359
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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