Advertising a cultural economy
Advertising is often used to illustrate popular and academic debates about cultural and economic life. This book reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue.
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| Format: | Book |
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London Thousand Oaks, Calif.
SAGE
2004
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| Series: | Culture, representation, and identities
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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ADVERTISING WHAT EVERYONE NEEDS TO KNOW®