Writing PR a multimedia approach

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Bibliographic Details
Main Author:	Carstarphen, Meta G. 1954-
Other Authors:	Wells, Richard H. 1942-
Format:	Book
Published:	Boston Pearson A and B 2004
Subjects:	Public relations Public relations > Authorship Mass media > Authorship Business writing
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HM1221 \|b .C37 2004
100	1	#	\|a Carstarphen, Meta G. \|c 1954-
245	1	1	\|a Writing PR \|b a multimedia approach \|c Meta G. Carstarphen, Richard A. Wells
260	#	#	\|a Boston \|b Pearson A and B \|c 2004
300	#	#	\|a xvii, 397 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes bibliographical references (p. 383-389) and index
650	#	0	\|a Public relations
650	#	0	\|a Public relations \|x Authorship
650	#	0	\|a Mass media \|x Authorship
650	#	0	\|a Business writing
700	1	#	\|a Wells, Richard H. \|c 1942-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=313994
964	#	#	\|c BOK \|d 01
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