Writing PR a multimedia approach

Writing PR a multimedia approach

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Bibliographic Details
Main Author: Carstarphen, Meta G. 1954-
Other Authors: Wells, Richard H. 1942-
Format: Book
Published: Boston Pearson A and B 2004
Subjects:
Public relations
Public relations > Authorship
Mass media > Authorship
Business writing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xvii, 397 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 383-389) and index
ISBN:0801333377

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