Celebrity sells

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Bibliographic Details
Main Author: Pringle, Hamish
Format: Book
Published: Chichester, West Sussex, England Hoboken, NJ J. Wiley 2004
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

LEADER 00000n a2200000 a 4501
001 wils-313653
020 # # |a 0470868503 
090 0 0 |a HD69.B7  |b .P75 2004 
100 1 # |a Pringle, Hamish 
245 1 1 |a Celebrity sells  |c Hamish Pringle 
260 # # |a Chichester, West Sussex, England  |a Hoboken, NJ  |b J. Wiley  |c 2004 
300 # # |a xxv, 311 p.  |b ill.  |c 23 cm 
504 # # |a Includes bibliographical references (p. [278]-280) and index 
650 # 0 |a Brand name products  |x Marketing 
650 # 0 |a Celebrities 
650 # 0 |a Selling  |x Psychological aspects 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=313653 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam