The philosophy of branding great philosophers think brands

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Bibliographic Details
Main Author: Braun, Thom 1953-
Format: Unknown
Published: London Sterling, VA Kogan Page 2004
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a The philosophy of branding  |b great philosophers think brands  |c Thom Braun 
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300 # # |a 192 p.  |c 19 cm 
650 # 0 |a Brand name products  |x Philosophy 
650 # 0 |a Business names  |x Philosophy 
650 # 0 |a Product management  |x Philosophy 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=312628 
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