International marketing

International marketing

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Bibliographic Details
Main Authors: Cateora, Philip R (Author), Graham, John L (Author)
Format: Book
Language:English
Published: New York Irwin McGraw-Hill 2002
Edition:11th ed
Series:The McGraw-Hill/Irwin series in marketing
Subjects:
International business enterprises
Export marketing
Online Access:Click Here to View Status and Holdings.
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