International marketing
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Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
New York
Irwin McGraw-Hill
2002
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Edition: | 11th ed |
Series: | The McGraw-Hill/Irwin series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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090 | 0 | 0 | |a HF1416 |b .C375 2002 |
100 | 1 | # | |a Cateora, Philip R |e author |
245 | 1 | 0 | |a International marketing |c Philip R. Cateora, John L. Graham |
250 | # | # | |a 11th ed |
264 | # | 1 | |a New York |b Irwin McGraw-Hill |c 2002 |
264 | # | 4 | |c ©2002 |
300 | # | # | |a xxv, 694 pages |b illustrations |c 29 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
440 | # | # | |a The McGraw-Hill/Irwin series in marketing |
490 | 1 | # | |a The McGraw-Hill/Irwin series in marketing |
504 | # | # | |a Includes bibliographical references and indexes |
526 | 0 | # | |a AGR753 |b AT733 |5 AT |
526 | 0 | # | |a International Agricultural Commodity Marketing |b Master Of Science (Agribusiness) |5 Faculty of plantation and agrotechnology |
526 | 0 | # | |a MKT950 |b BM991 |5 AAGBS |
526 | 0 | # | |a International Marketing |b Doctor of Business Administration |5 Arshad Ayub Graduate Business School |
650 | # | 0 | |a International business enterprises |
650 | # | 0 | |a Export marketing |
700 | 1 | # | |a Graham, John L |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=311522 |
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