International marketing

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Bibliographic Details
Main Authors: Cateora, Philip R (Author), Graham, John L (Author)
Format: Book
Language:English
Published: New York Irwin McGraw-Hill 2002
Edition:11th ed
Series:The McGraw-Hill/Irwin series in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a International marketing  |c Philip R. Cateora, John L. Graham 
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264 # 1 |a New York  |b Irwin McGraw-Hill  |c 2002 
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300 # # |a xxv, 694 pages  |b illustrations  |c 29 cm 
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490 1 # |a The McGraw-Hill/Irwin series in marketing 
504 # # |a Includes bibliographical references and indexes 
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526 0 # |a International Agricultural Commodity Marketing  |b Master Of Science (Agribusiness)  |5 Faculty of plantation and agrotechnology 
526 0 # |a MKT950  |b BM991  |5 AAGBS 
526 0 # |a International Marketing  |b Doctor of Business Administration  |5 Arshad Ayub Graduate Business School 
650 # 0 |a International business enterprises 
650 # 0 |a Export marketing 
700 1 # |a Graham, John L  |e author 
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