Entrepreneurial marketing real stories and survival strategies

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Bibliographic Details
Main Author: Buskirk, Bruce D
Other Authors: Lavik, Molly
Format: Book
Published: Mason, Ohio Thomson, South-Western 2004
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Buskirk, Bruce D 
245 1 1 |a Entrepreneurial marketing  |b real stories and survival strategies  |c Bruce Buskirk, Molly Lavik 
260 # # |a Mason, Ohio  |b Thomson, South-Western  |c 2004 
300 # # |a xlii, 245 p.  |b ill.  |c 26 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing 
650 # 0 |a Entrepreneurship 
700 1 # |a Lavik, Molly 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=311445 
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