BIG in Asia 25 STRATEGIES FOR BUSINESS SUCESS
This is a completely revised and updated edition of the bestselling book by Michael Backman and Charlotte Butler. Companies operating in Asia find themselves confronted by obstacles that hinder development and progress. This book identifies the transformation of the competitive landscape post-crisis...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Palgrave Macmillan
2004
|
| Edition: | Revised and updated |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag MARC
| LEADER | 00000nam a2200000#i 4501 | ||
|---|---|---|---|
| 001 | wils-311289 | ||
| 005 | 202371892844 | ||
| 008 | 230818t2004 NYU ag# ##001 #deng#D | ||
| 020 | # | # | |a 1403933154 |q paperback |
| 040 | # | # | |a DLC |b eng |c DLC |d UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HD30.28 |b .B322 2004 |
| 100 | 1 | # | |a Backman, Michael |c 1967- |e author |
| 245 | 1 | 1 | |a BIG in Asia |b 25 STRATEGIES FOR BUSINESS SUCESS |c MICHAEL BACKMAN AND CHARLOTTE BUTLER |
| 250 | # | # | |a Revised and updated |
| 264 | # | 1 | |a New York |b Palgrave Macmillan |c 2004 |
| 264 | # | 4 | |c ©2004 |
| 300 | # | # | |a xii, 340 pages |c 24 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and index |
| 520 | # | # | |a This is a completely revised and updated edition of the bestselling book by Michael Backman and Charlotte Butler. Companies operating in Asia find themselves confronted by obstacles that hinder development and progress. This book identifies the transformation of the competitive landscape post-crisis. By focussing on the main difficulties faced by companies it provides a series of strategies for business success and shows how to avoid failure in Asia. This edition includes coverage of relevant developments, including the SARS crisis and the crackdown on CD and VCD piracy. This is the essential guide for companies who want to make it Big in Asia |
| 650 | # | 0 | |a Strategic planning |z Asia |
| 650 | # | 0 | |a Intercultural communication |z Asia |
| 650 | # | 0 | |a International business enterprises |x Management |z Asia |
| 650 | # | 0 | |a Business planning |z Asia |
| 650 | # | 0 | |a Success in business |z Asia |
| 700 | 1 | # | |a Butler, Charlotte |e author |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=311289 |
| 964 | # | # | |c BOK |d 01 |
| 998 | # | # | |a 00250##a002.5.2||00250##b002.5.3||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00520##a007.2||00520##b007.2|| |
Big in Asia 25 strategies for business success 
Asian LEADERSHIP What Works