Persuasive communication

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Bibliographic Details
Main Author: Stiff, James B (James Brian)
Other Authors: Mongeau, Paul A
Format: Unknown
Published: New York Guilford Press 2003
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 1572307021 (pbk.) 
090 0 0 |a P301.5.P47  |b S75 2003 
100 1 # |a Stiff, James B  |q (James Brian) 
245 1 1 |a Persuasive communication  |c James B. Stiff, Paul A. Mongeau 
250 # # |a 2nd ed 
260 # # |a New York  |b Guilford Press  |c 2003 
300 # # |a xv, 351 p.  |b ill.  |c 23 cm 
504 # # |a Includes bibliographical references (p. 307-338) and index 
650 # 0 |a Attitude (Psychology) 
650 # 0 |a Persuasion (Rhetoric) 
650 # 0 |a Persuasion (Psychology) 
700 1 # |a Mongeau, Paul A 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=310904 
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