Asking questions the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires

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Bibliographic Details
Main Author: Bradburn, Norman M
Other Authors: Wansink, Brian, Sudman, Seymour
Format: Unknown
Published: San Francisco Jossey-Bass 2004
Edition:Rev. ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a H62  |b .B63 2004 
100 1 # |a Bradburn, Norman M 
245 1 1 |a Asking questions  |b the definitive guide to questionnaire design--for market research, political polls, and social and health questionnaires  |c Norman M. Bradburn, Brian Wansink, Seymour Sudman 
250 # # |a Rev. ed 
260 # # |a San Francisco  |b Jossey-Bass  |c 2004 
300 # # |a p. cm 
500 # # |a Earlier ed. by Sudman and Bradburn with Sudman named first 
504 # # |a Includes bibliographical references (p. ) and index 
505 1 # |a The social context of question asking -- Asking nonthreatening questions about behavior -- Asking threatening questions about behavior -- Asking questions about attitudes and behavioral intentions -- Asking and recording open-ended and closed-ended qu 
650 # 0 |a Social sciences  |x Research 
650 # 0 |a Questionnaires 
700 1 # |a Wansink, Brian 
700 # # |a Sudman, Seymour 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=309678 
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