International marketing an SME perspective
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| Main Author: | |
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| Other Authors: | , |
| Format: | Unknown |
| Published: |
Harlow, England
Prentice Hall/Financial times
2004
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxxii, 720 p. ill. 25 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0273673238 |
International marketing analysis and strategy