Retailing management

The primary objective in the ninth edition of Retailing Management is to inform students about the exciting new developments in the retail industry. Retailing has evolved into a high tech, global, growth industry. Retailers like Wal-Mart, Home Depot, Amazon, Starbucks, and Kroger are some of the mos...

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Bibliographic Details
Main Authors: Levy, Michael (Author), Weitz, Barton A. (Author)
Other Authors: Greweling, Peter P. (co-author)
Format: Book
Language:English
Published: New York McGraw-Hill/Irwin 2014
Edition:9th Edition
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Summary:The primary objective in the ninth edition of Retailing Management is to inform students about the exciting new developments in the retail industry. Retailing has evolved into a high tech, global, growth industry. Retailers like Wal-Mart, Home Depot, Amazon, Starbucks, and Kroger are some of the most admired and sophisticated businesses in the world. The developments in the industry are providing challenging and rewarding opportunities for students interested in retailing careers and companies supporting the retail industry such as IBM, Procter & Gamble, and Google
Physical Description:xxxiii, 670 pages illustrations 28 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9781259060663