Churchill/Ford/Walker's sales force management
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Main Author: | |
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Other Authors: | , , , |
Format: | Book |
Published: |
Boston
McGraw-Hill/Irwin
2003.
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Edition: | 7th ed. |
Series: | McGraw-Hill/Irwin series in marketing.
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Previously published: 6th ed. under title: Sales force management / Gilbert A. Churchill. |
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Physical Description: | xx, 603 p. ill. 27 cm. 1 CD-ROM (4 3/4 in.) |
Bibliography: | Includes bibliographical references (p. 563-582) and index. |
ISBN: | 0072466480 (alk. paper) 0071151591 (international : alk. paper) 0072466537 (disc) 0072826347 (set) |