Public relations the profession and the practice
This text provides a clear study of the process of public relations with a strong theoretical basis and balanced tone. It focuses throughout on technology and public relations. The text is accompanied by a CD-ROM with video interviews of leaders in the PR field.
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Other Authors: | Lattimore, Dan, Baskin, Otis W. |
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Format: | Unknown |
Language: | English |
Published: |
New York
McGraw-Hill
2004
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Edition: | Fifth edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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