Winning on the marketing front the corporate manager's game plan

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Bibliographic Details
Main Author:	Cohen, William A. 1937-
Format:	Book
Published:	New York Wiley 1986
Series:	Wiley series on business strategy
Subjects:	Business planning
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-30678
020	#	#	\|a 0471819352
090	0	0	\|a HD30.28 \|b .C63 1986
100	1	#	\|a Cohen, William A. \|d 1937-
245	1	0	\|a Winning on the marketing front \|b the corporate manager's game plan \|c William A. Cohen
260	#	#	\|a New York \|b Wiley \|c 1986
300	#	#	\|a x, 381 p. \|b ill. \|c 24 cm
490	1	#	\|a Wiley series on business strategy
500	#	#	\|a Includes index
504	#	#	\|a "Sources of secondary research": p. 283-321
650	#	0	\|a Business planning
040	#	#	\|a Shah Alam
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=30678
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