UNDERSTANDING HUMAN COMMUNICATION

Now in its eighth edition, this classic text by Ronald B. Adler and George Rodman retains the enduring features that have made it the best-selling introductory human communication text on the market: an engaging and reader-friendly writing style; an inviting visual design with marginal quotations, c...

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Bibliographic Details
Main Authors: Adler, Ronald B 1946- (Author), Rodman, George R. 1948- (Author)
Format: Book
Language:English
Published: New York Oxford University Press 2003
Edition:8th ed
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Summary:Now in its eighth edition, this classic text by Ronald B. Adler and George Rodman retains the enduring features that have made it the best-selling introductory human communication text on the market: an engaging and reader-friendly writing style; an inviting visual design with marginal quotations, cartoons, photographs, newspaper clippings, and supplemental readings on every page; up-to-date information on technology, gender, and cultural diversity; and everyday applications based on solid research and theory. Maintaining the quality of presentation and student-focused pedagogy that have characterized previous editions, this new edition features updated examples, coverage of current communication theory, entirely new student-oriented sample speeches with new commentaries.
Physical Description:xvii, 524 pages illustrations 26 cm
Bibliography:Includes bibliographical references and index
ISBN:0195219104