Consumer behavior
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
Upper Saddle River, NJ
Pearson Prentice Hall
2004
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| Edition: | 8th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxiv, 587, [67] p. col. ill. 27 cm |
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| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 0130673358 |
Consumer behavior