Jackpot Harrah's winning secrets for customer loyalty

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Bibliographic Details
Main Author:	Shook, Robert L. 1938-
Format:	Book
Published:	Hoboken, N.J. John Wiley & Sons 2003
Subjects:	Harrah's Casinos (Memphis, Tenn.) Casinos > Marketing > United States Customer loyalty > United States
Online Access:	Click Here to View Status and Holdings.
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001	wils-305653
020	#	#	\|a 0471263230 (alk. paper)
090	0	0	\|a HV6711 \|b .S56 2003
100	1	#	\|a Shook, Robert L. \|c 1938-
245	1	1	\|a Jackpot \|b Harrah's winning secrets for customer loyalty \|c Robert L. Shook
260	#	#	\|a Hoboken, N.J. \|b John Wiley & Sons \|c 2003
300	#	#	\|a xiii, 332 p. \|c 24 cm
504	#	#	\|a Includes bibliographical references (p. 297-314) and index
610	1	1	\|a Harrah's Casinos (Memphis, Tenn.)
650	#	0	\|a Casinos \|x Marketing \|z United States
650	#	0	\|a Customer loyalty \|z United States
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=305653
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam