New consumer marketing managing a living demand system

New consumer marketing managing a living demand system

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Bibliographic Details
Main Author:	Baker, Susan 1958-
Other Authors:	Bass, Margrit
Format:	Book
Published:	Chichester, West Sussex, England Hoboken, N.J. John Wiley & Sons, Ltd. 2003
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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