Competing in a service economy how to create a competitive advantage through service development and innovation

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Bibliographic Details
Main Author:	Gustafsson, Anders 1964 May 3-
Other Authors:	Johnson, Michael D. (Michael David)
Format:	Book
Published:	San Francisco Jossey-Bass 2003
Edition:	1st ed
Series:	University of Michigan Business School management series
Subjects:	Competition Service industries > Technological innovations > Management Customer services > Management
Online Access:	Click Here to View Status and Holdings.
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