Introduction to business
This exciting, all new edition of Introduction to Business, 3e introduces students to core business concepts and how they center around a company's business plan. This text's applied approach addresses how and why a business operates. Students can then build upon their practical skills thr...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Belmont, CA
Thompson/South-Western
2004
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| Edition: | Third edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This exciting, all new edition of Introduction to Business, 3e introduces students to core business concepts and how they center around a company's business plan. This text's applied approach addresses how and why a business operates. Students can then build upon their practical skills through examples, exercises and projects to help them gain a full understanding of how and why to develop a business plan |
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| Item Description: | "In-text study guide"--Cover Includes indexes |
| Physical Description: | xxxv, 716 pages illustration some color 29 cm 1 CD-ROM (4 3/4 in.) |
| ISBN: | 0324200692 9780324200690 |
Introduction to business