The freedom economy gaining the M-commerce edge in the era of the wireless Internet
This text offers advice for managing businesses in this era of wireless tools, technologies, and applications. It provides a practical roadmap for realizing the rewards that wireless technology offers, and explains the current reality of wireless commerce.
Saved in:
Main Authors: | , |
---|---|
Format: | Book |
Language: | English |
Published: |
Berkeley, Calif., U.S.A.
Osborne/McGraw-Hill
2001
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000nam a2200000#i 4501 | ||
---|---|---|---|
001 | wils-305531 | ||
005 | 2020725122540 | ||
008 | t2001 001 eng D | ||
020 | # | # | |a 0072133678 |
040 | # | # | |a UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5548.32 |b .K428 2001 |
100 | 1 | # | |a Keen, Peter G. W |e author |
245 | 1 | 1 | |a The freedom economy |b gaining the M-commerce edge in the era of the wireless Internet |c Peter Keen, Ron Mackintosh |
264 | # | 1 | |a Berkeley, Calif., U.S.A. |b Osborne/McGraw-Hill |c 2001 |
264 | # | 4 | |c ©2001 |
300 | # | # | |a xii, 259 pages |c 24 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references (p. [239]-246) and index |
520 | # | # | |a This text offers advice for managing businesses in this era of wireless tools, technologies, and applications. It provides a practical roadmap for realizing the rewards that wireless technology offers, and explains the current reality of wireless commerce. |
650 | # | 0 | |a Electronic commerce |
650 | # | 0 | |a Customer relations |
650 | # | 0 | |a Technological innovations |x Economic aspects |
650 | # | 0 | |a Internet marketing |
650 | # | 0 | |a Mobile communication systems |
650 | # | 0 | |a Business enterprises |x Technological innovations |
650 | # | 0 | |a Wireless Internet |
700 | 1 | # | |a Mackintosh, Ron |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=305531 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00520##a007.2||00520##b007.2|| |