Everything you want re-inventing consumers, brands & communications

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Bibliographic Details
Main Author: Wood, Jennifer
Other Authors: Allan, Barney
Format: Unknown
Published: Capstone Pub. Oxford 2003
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 1841120197 
090 0 0 |a HF5415.335  |b .W66 2003 
100 1 # |a Wood, Jennifer 
245 1 1 |a Everything you want  |b re-inventing consumers, brands & communications  |c Jennifer Wood and Barney Allan. 
260 # # |b Capstone Pub.  |c Oxford  |c 2003 
300 # # |a 182 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Consumer satisfaction 
650 # 0 |a Brand loyalty 
700 1 # |a Allan, Barney 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=305381 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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