Great answers to tough marketing questions

Great answers to tough marketing questions

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Bibliographic Details
Main Author: Smith, P. R 1957- (Paul Russell)
Format: Book
Published: London Sterling, VA Kogan Page 2003
Edition:2nd ed
Subjects:
Marketing > Management
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xv, 298 p. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0749440228 (pbk.)

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