International Business

• Main Authors: Shenkar, Oded (Author), Luo, Yadong (Author)
• Format: Book
• Language: English
• Published: Hoboken, New Jersey John Wiley & Sons, Inc 2004; ©2004
• Subjects: International finance; International business enterprises; International trade; Investments, Foreign
• Online Access: Click Here to View Status and Holdings.
• Item Description: Includes index
• Physical Description: xvii, 513 pages illustrations (color) 26 cm 1 CD-ROM (4 3/4 in)
• ISBN: 9780471383505; 0471383503

An International Business text that truly goes beyond a US--centered perspective to take into consideration the business realities in other countries and their unique perspectives, highlighting the role of culture in international business and illustrating how its impacts as well as that of political, legal and social institutions permeates all business functions and processes. Oded Shenkar and Yadong Luo's INTERNATIONAL BUSINESS offers a highly integrated and action--focused approach to the field that helps students make explicit connections across concepts and functions, develop the skill they need to address various IB issues and problems, and most importantly, broaden their understanding of the global business environment and its repercussions for executives.