Consumers
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Published: |
Boston
McGraw-Hill/Irwin
2004
|
| Edition: | 2nd ed |
| Series: | McGraw-Hill/Irwin series in marketing
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 020 | # | # | |a 0072537140 |
| 090 | 0 | 0 | |a HF5415.32 |b .A76 2004 |
| 100 | 1 | # | |a Arnould, Eric J |
| 245 | 1 | 1 | |a Consumers |c Eric Arnould, Linda Price, George Zinkhan |
| 250 | # | # | |a 2nd ed |
| 260 | # | # | |a Boston |b McGraw-Hill/Irwin |c 2004 |
| 300 | # | # | |a xxv, 845, [22] p. |b col. ill. |c 27 cm |
| 490 | 1 | # | |a McGraw-Hill/Irwin series in marketing |
| 504 | # | # | |a Includes bibliographical references and indexes |
| 650 | # | 0 | |a Consumer behavior |
| 650 | # | 0 | |a Consumer behavior |z United States |
| 700 | 1 | # | |a Price, Linda |
| 700 | # | # | |a Zinkhan, George M. |q George Martin |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=305257 |
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Consumers