Redesigning Web sites retooling for the changing needs of business

In the first wave of e-commerce, the challenge for designers was to create new websites for clients. Now that challenge has changed. To meet the shifting demands of the digital marketplace companies are asking designers to help them upgrade of revamp their existing sites - an entirely different and...

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Bibliographic Details
Main Author: Mumaw, Stefan (Author)
Format: Book
Language:English
Published: Gloucester, Mass. Rockport Publishers 2003
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Summary:In the first wave of e-commerce, the challenge for designers was to create new websites for clients. Now that challenge has changed. To meet the shifting demands of the digital marketplace companies are asking designers to help them upgrade of revamp their existing sites - an entirely different and often much more difficult proposition. Featuring in-depth case studies of 22 redesigned websites, this book uses a before-and-after model to reveal the purpose of the original site, the reasons it was no longer effective and the specific ways each designer solved those problems through redesign. Screenshots illustrate the old and new designs for each site and useful sidebars address more general themes: determining how drastic a redesign should be, orchestrating a site redesign following a merger and changing the central purpose of a site (such as changing from an interactive site to an informational one).
Physical Description:159 pages colour illustration 29 cm
ISBN:1564969533