Sense the art and science of creating lasting brands

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Bibliographic Details
Corporate Author: Lippincott Mercer (Firm)
Format: Unknown
Published: Massachusetts Rockport 2004
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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020 # # |a 1592530141 
090 0 0 |a HF6161.B4  |b S46 2004 
245 1 1 |a Sense  |b the art and science of creating lasting brands  |c Lippincott Mercer 
260 # # |a Massachusetts  |b Rockport  |c 2004 
300 # # |a 2 v. in 1 (220, 287 p.)  |b ill.  |c 31 cm 
500 # # |a Includes indexes 
650 # 0 |a Product management 
650 # 0 |a Corporate image 
710 1 # |a Lippincott Mercer (Firm) 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=304490 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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