The CRM handbook a business guide to customer relationship management

The CRM handbook a business guide to customer relationship management

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Bibliographic Details
Main Author: Dyche, Jill
Format: Unknown
Published: Boston Addison Wesley 2002
Series:Addison-Wesley information technology series
Subjects:
Customer relations > Management
Online Access:Click Here to View Status and Holdings.
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245 1 4 |a The CRM handbook  |b a business guide to customer relationship management  |c Jill Dyche 
260 # # |a Boston  |b Addison Wesley  |c 2002 
300 # # |a xxiv, 307 p.  |b ill.  |c 24 cm 
490 1 # |a Addison-Wesley information technology series 
504 # # |a Includes bibliographical references (p. 281-286) and index 
526 0 # |a OCS551  |b BA234  |5 FBM 
526 0 # |a Customer Relationship Management  |b Bachelor of Customer Service Management (Hons.)  |5 Faculty of Business and Management 
650 # 0 |a Customer relations  |x Management 
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