Harvard business review on corporate responsibility

What and whom is a business for? This collection of articles gathers the latest thinking on the strategic significance of corporate social responsibility. Readers will develop an understanding of why businesses should continue to give money away even while laying off workers, how companies play a le...

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Bibliographic Details
Format: Book
Language:English
Published: Boston Harvard Business School Pub. Corp 2003
Series:The Harvard business review paperback series
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 0 0 |a Harvard business review on corporate responsibility 
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300 # # |a vii, 231 pages  |b illustrations  |c 21 cm. 
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500 # # |a A collection of articles previously published in the Harvard business review 
504 # # |a Includes bibliographical references and index 
505 1 # |a Serving the worlds poor, profitably / C. K. Prahalad and Allen Hammond -- The competitive advantage of corporate philanthropy / Michael E. Porter and Mark R. Kramer -- What's a business for? / Charles Handy -- The virtue matrix : calculating the retur 
520 # # |a What and whom is a business for? This collection of articles gathers the latest thinking on the strategic significance of corporate social responsibility. Readers will develop an understanding of why businesses should continue to give money away even while laying off workers, how companies play a leadership role in today's social problems by incorporating the best thinking of governments and nonprofit institutions, and how community needs are actually opportunities to develop ideas and demonstrate business technologies. Readers will see how corporate responsibility can lead to new markets and solutions to long-standing business problems 
650 # 0 |a Corporations  |x Social aspects  |z United States 
650 # 0 |a Social responsibility of business  |z United States 
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650 # 0 |a Social responsibility of business 
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