Harvard business review on corporate responsibility

What and whom is a business for? This collection of articles gathers the latest thinking on the strategic significance of corporate social responsibility. Readers will develop an understanding of why businesses should continue to give money away even while laying off workers, how companies play a le...

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Bibliographic Details
Format: Book
Language:English
Published: Boston Harvard Business School Pub. Corp 2003
Series:The Harvard business review paperback series
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Summary:What and whom is a business for? This collection of articles gathers the latest thinking on the strategic significance of corporate social responsibility. Readers will develop an understanding of why businesses should continue to give money away even while laying off workers, how companies play a leadership role in today's social problems by incorporating the best thinking of governments and nonprofit institutions, and how community needs are actually opportunities to develop ideas and demonstrate business technologies. Readers will see how corporate responsibility can lead to new markets and solutions to long-standing business problems
Item Description:A collection of articles previously published in the Harvard business review
Physical Description:vii, 231 pages illustrations 21 cm.
Bibliography:Includes bibliographical references and index
ISBN:9781591392743
1591392748