Visual communication Images with Messages

This is the only text to offer substantial coverage of issues specific to all forms of visual communication. It helps students analyze visual messages using a technique similar to the one used to evaluate words. It offers physiological and theoretical background on visual perception, then moves to d...

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Bibliographic Details
Main Author: Lester, Paul Martin (Author)
Format: Book
Published: Belmont, CA Thomson/Wadsworth 2003
Edition:Third Edition
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