Strategic management Creating Competitive Advantages

Strategic management Creating Competitive Advantages

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Strategic Management: Creating Competitive Advantages, 1st Edition, by Dess and Lumpkin, responds to the demands of todays rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigoro...

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Bibliographic Details
Main Author: Dess, Gregory G (Author)
Other Authors: Lumpkin, G. T
Format: Book
Language:English
Published: Boston, Mass. McGraw-Hill/Irwin 2003
Subjects:
Strategic planning
Online Access:Click Here to View Status and Holdings.
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