Why not? how to use everyday ingenuity to solve problems big and small
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Format: | Book |
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Boston
Harvard Business School Press
2003
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Online Access: | Click Here to View Status and Holdings. |
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Table of Contents:
- The way things never were
- Good ideas and how to generate them
- Problems in search of solutions
- What would croesus do? taking the perspective of an unconstrained consumer
- Why dont you feel my pain? internalizing the external effects of decis